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Jacqueline, a British national owns the cosmetics brand Al-Zara focusing on women make-up products. Her products are famous in UK and now she wants
Jacqueline, a British national owns the cosmetics brand Al-Zara focusing on women make-up products. Her products are famous in UK and now she wants to expand her business to other countries in Europe by setting up manufacturing units in Germany, Belglum and France. Though she has gained significant business acumen in domestic trade but her international trade knowledge in very limited especially in terms of the banking system. Therefore, she approaches you who are a consultant into export businesses seeking advice for the same. With reference to the given context, you are required to assess the concept of multinational banking. You also need to elaborate on the structure of multinational banking. [5 Marks]
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