Jared is deciding whether to open a fruit stall at the Sunday markets or just have some free time to relax. He appreciates that this market is perfectly competitive. Jared's free time will be his implicit cost when deciding to enter the market. Thinking like an economist, Jared should open a fruit stall at the Sunday market if he makes an accounting profit that is less than a normal profit. If Jared opens a fruit stall at the Sunday market, he would be a price maker