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Kltrel farkllklar ynetmek, sylemesi yapmaktan daha kolaydr. IKEA'nn kltrn Malezya alma kltrne uyacak ekilde yerelletirme abalarnda karlaabilecei baz zorluklar tartn. KLTREL ZORLUKLAR (Grev 3) IKEA'nn

Kltrel farkllklar ynetmek, sylemesi yapmaktan daha kolaydr. IKEA'nn kltrn Malezya alma kltrne uyacak ekilde yerelletirme abalarnda karlaabilecei baz zorluklar tartn.

KLTREL ZORLUKLAR (Grev 3)

  • IKEA'nn M'sia'ya girmesiyle ilgili olarak sosyo-kltrel faktrlerin nemini aklar.

IKEA iin atmaya yol aabilecek DRT (4) sosyo-kltrel hassasiyeti ve firmann nasl deer kaybedebileceini tanmlayn.

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