Last year the company elected to hire a sales force. And, while sales appeared to be good, management wants Ashanti to investigate, which means, of course, that you will investigate.

You are provided with the following data. Your boss wants you to provide her figures on:

• Salesforce Effectiveness based on last year's annual expenses and sales revenue.
• Break-even number of employees.
• Category Performance Ratio

Use your contribution margin from the previous year if necessary. provide a graph illustrating two relationships you believe are essential and briefly explain your rationale.

LusterLast Stats

Annual Sales Expenses ($)	Annual Sales ($)	Units Sold (#)	Annual Commissions ($)	Salaries ($)	Bonuses ($)
3,525,000	23,500,000	4,079,861	2,350,000	7,050,000	235,000

Industry Data

Sales Potential ($)	Product Category Volume (%)	All Commodity Volume (%)
350,000,000	23	87

LustraLast Business Year 2013

Unit Selling Price ($)	Cost per Unit ($)	Total Sales Revenue ($)	Variable Cost per Unit ($)	Units Sold Website (#)	Units Sold Drugstore (#)	Units Sold Grocery Store	Marketing Spending ($)
5.76	1.85	23,500,000	10	1,427,951	2,039,931	611,979	2,350,000