Question
Maui Preston sunglasses sell for about $152 per pair. Suppose that the company incurs the following average costs per pair: Maui Preston has enough idle
Maui Preston sunglasses sell for about $152 per pair. Suppose that the company incurs the following average costs per pair: Maui Preston has enough idle capacity to accept a one-time-only special order from Colorado Glasses for 17,000 pairs of sunglasses at $82 per pair. Maui Preston will not incur any variable marketing expenses for the order.
Direct materials $41
Direct labor 15
Variable manufacturing overhead 9
Variable marketing expenses 2
Fixed manufacturing overhead 20
*
Total cost $87
* $2,150,000 total fixed manufacturing overhead 107,500 pairs of sunglasses
Requirements
1. | How would accepting the order affect Maui Preston's operating income? In addition to the special order's effect on profits, what other(longer-term, qualitative) factors should Maui Preston's managers consider in deciding whether to accept the order? |
2. | Maui Preston's marketing manager, Jim Revo, argues against accepting the special order because the offer price of $82 is less than Maui Preston's $87 cost to make the sunglasses. Revo asks you, as one of Maui Preston's staff accountants, to explain whether his analysis is correct. |
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