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On February 1 6 , 2 0 2 1 , trade journals and the mainstream media reported the removal of Tony's Chocolonely ( Tony '
On February trade journals and the mainstream media reported the removal of Tony's Chocolonely Tonys a chocolate company based in Amsterdam, the Netherlands, from Slave Free Chooslate SFCs "Ethical Chncolate Companies" list. The removal was due to Tony's association with Barry Calicbaut, a Swiss company that was one of the accused "Big Cocoa" companies in a US Supreme Court case against child slavery in West Africa. Tony's pushod back at the removal, saying, "Slavefreechocolate, org is not an official certification. When it comes to official certifications like Fairtrade and BCorp, Tony's passes with flying colours.... The Slave Free Chocolate list feels that us working with Barry Callebaut is at odds with our mission to make all chocolate siave frec, but we work with Barry Callebaut to make this mission possible on a giobal scale"
In the Supreme Court case, Tony's had filed a "Friend of the Court" hrief against "Big Cocoa. The company had been planning a major expansion, and its credibility as a missiondriven B Corpcertified company was at stake. Henk Jan Beltman, the chief executive officer CEO and per cent owner of Tony's, would have to decide how to respond to the removal.
THE GLOBAL CHOCOLATE INDUSTRY SEE EXHIBIT
Demand
In the estimated size of the global chocolate market was over billion; the market was expected to grow at an annual mite of per cent to reach nearly bilion by Buyers not only consumed chocolate in its pure form such as in chocolate bars but also used it in products such as cookics, cakes, and ice cream. There were three chocolate product segments: white chocolate, milk chocolate, and dark chocolate; of these, milk chocolate accounted for per cent of the demand. White chocolate was an important ingredient in many confectionery products, while the putative bealth benefits of dark chocolate accounted for its popalarity and growih. Fortylwo per cent of all chocolate sold worldwide was through supermarket and hypermarket chains such is WalMart in the United States and Carrefour and Aldi in Europe, which dominated the retailing of chocolate. 'Europe held the dominant market share with per cent of consumption, followed by North America and the Asia Patifie market.
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