Question
ONE LONE WOLF - BEER DISTINCTION CASE STUDY ISSUES PROPOSED: SUPPLIER, INEFFICIENT WAREHOUSE, SECURITY BREACHES, MULTIPLE PRODUCT LINEUP, LACK OF BUSINESS STRATEGY, AND LACK OF
ONE LONE WOLF - BEER DISTINCTION CASE STUDY
ISSUES PROPOSED: SUPPLIER, INEFFICIENT WAREHOUSE, SECURITY BREACHES, MULTIPLE PRODUCT LINEUP, LACK OF BUSINESS STRATEGY, AND LACK OF TECHNOLOGY TO MONITOR.
WHAT WOULD BE:
1. ALTERNATIVES (WITH ADVANTAGES AND DISADVANTAGES)
2. RECOMMENDATION (EVALUATION PROCESS)
3. IMPLEMENTATION (ACTION PLAN & CONTINGENCY PLAN)
4. MONITOR AND CONTROL (KPIs)
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Strategic Management and Competitive Advantage Concepts and Cases
Authors: Jay B. Barney, William Hesterly
5th edition
133129306, 0133127400, 9780133129304, 978-0133127409
