Pick one of these brands and identify two social media platforms that you think this business should be utilizing. Why should this business use the two platforms you chose? How do these selected platforms align with the current target market for that brand?

Burger King
 KFC
 Olive Garden
 Chick-Fil-A

Using the same brand and social media sites you selected in bullet 1, pick one of the following strategies to reach your target market. How you will use this strategy with your business across the platforms you identified? Why have you chosen this marketing strategy for your sites? Why do you think it will be effective in turning your social media followers into customers?

• Inform (or)
• Educate (or)
• Engage (or)
• Entertain
•