Question 1

Retailers develop tactical plans which are:

annual revenue objectives.

multi-year goals.

short-term actions that support the overall strategic goals.

Question 2

To support a strategic goal of increasing revenue of existing customers by 10%, which of the following tactical activities would NOT be implemented.

Using POS customer information to develop a mailing list.

At the point-of-sale, offering additional savings coupons.

Inviting consumers to join the customer club through a new social media campaign.

Question 3

To calculate a net lease, take the price per square foot times:

The square feet being leased, divided by 12 months.

The square feet being leased plus the utilities, divided by 12 months.

The square feet being leased. Add some or all of the property taxes, insurance and maintenance and divide by 12 months.

Question 4

The Quickstart on www.census.gov can be used to:

Overlap the demographic categories to pinpoint potential site locations.

Provide exact current data on communities over 5000 people.

Give you information on towns over 5000 in a variety of demographic categories from surveys done every 10 years.

Question 5

The people who live within your primary trading area are:

The people who will shop at your business.

The people within walking distance of your store.

The people who are most likely to patronize your business.

Question 6

There are four childcare centers located in a small geographic area that you are evaluating for an additional center. Why might this be a good idea in the long-term?

There are currently enough preschool age children to support another center.

One of the centers is planning to close, leaving space for a new one to enter the market.

The data shows that the population consists of young families, and this has been a trend in this community.

Question 7

A retirement community, where the average age of the population is 70 years old, may not be a good place to open:

A low impact fitness center offering a variety of classes suited to all ages.

A restaurant that serves homemade meals.

A child day care center.

Question 8

The following describe the evolution of Retail Information Systems EXCEPT:

More data creating the need for larger storage and faster processors.

Platform evolution from Mainframe to Mobile platforms.

A return to dumb terminals to decrease the cost of computing.

Question 9

Supplier/retailer partnerships yield the following benefits EXCEPT:

consumers get the best products at the best prices.

retailers profit increase.

vendors are free to compete based on price.

Question 10

The definition of data mining is:

it is the process of coding complex algorithms to define database solutions.

it is the process of digging deeper in to databases.

it is the process of discovering patterns in large data sets.

Question 11

Tracking certification renewals and continuing education requirements may be tasked to:

The employees are responsible for tracking these themselves.

The managers should be tracking all of these and letting HR and the employees know when it is time to renew.

The human resources department as part of their employee development tasks.

Question 12

Different positions may require different onboarding processes because:

Background and credit checks are required for all employees, regardless of position, but drug tests are only for some employees.

Labor laws differ for office workers and factory workers as far as safety and pay, so they will have different presentations.

Warehouse staff and accounting personnel may need different information in order to be effective in their new positions, so creating different processes that meet the needs of varying employees will make the onboarding process more effective.

Question 13

Training, promotions, special events and other incentives are ways for a company to:

Encourage employees to work more hours.

Encourage employees to limit their breaks.

Engage employees in their work and let them know they are appreciated.