Question $2$

$4pts$

Consider a family, with two spouses and two teenage children, planning to relocate and buy a house in a new community. Who would be most likely to play each of the six roles in the buying process?

Initiator$($s$)$

$[$ Choose $]$

$[$Choose$]$

Gatekeeper

Both spouses would participate in the decision

While not making the final decision, the teenagers would likely contribute their opinions about what they want in The spouses are likeliest to begin the purchase because they would recognize the value of putting down roots in If one spouse is spending extra time in the new community, perhaps in a new job, he or she might take the lead in All family members would live in the new house

Decider$($s$)$

The spouses would complete the transaction

Influencer$($s$)$

Purchaser$($s$)$

User$($s$)$