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Question 4 1 pts In the product development process, what takes place between concept testing and market testing? performing product development securing financial backing conducting
Question
pts
In the product development process, what takes place between concept testing and market testing?
performing product development
securing financial backing
conducting marketing research
brainstorming
determining potential ROI
Question
pts
Freida is using a test model of her firm's new inline skates to see if they work according to the design specifications. She is involved in
target marketing.
product launch.
test marketing.
concept testing.
alpha testing.
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