Question 61 2 pts Marketing is the art of positioning something to someone. Positioning is considered one of the most Important steps in the marketing process and when used effectively, with various forms of promotion, can be used to create your Promotional Objectives Company Image Distribution Channel O Value Proposition Question 62 2 pts When managers use break-even analysis, they do so in order to estimate the quantity they will need to sell at a given price in order to cover their costs of goods sold. You are calculating the break-even point for your company for the next quarter based on the information below: Total Estimated Fixed Costs: $274,996 Total Estimated Variable Costs: $18.98 Selling Price of: $38.00 What is your break-even point in retail dollars? $549.000 $14458.25 $594.413.50 $549413.50