Questions 1 In the 21st century what trends in the environmental forces (social, economic, technological, competitive, and regulatory) (a) work for and (b) work against success for Prince Sports in the tennis industry? 2 Because sales of Prince Sports in tennis-related products depends heavily on growth of the tennis industry, what marketing activities might it use in the United States to promote tennis playing? 3 What promotional activities might Prince use to reach (a) recreational players and (b) junior players? 4 What might Prince do to gain distribution and sales in (a) mass merchandisers like Target and Walmart and (b) specialty tennis shops? 5 In reaching global markets outside the United States (a) what are some criteria that Prince should use to select countries in which to market aggres- sively, (b) what three or four countries meet these criteria best, and (c) what are some marketing ac- tions Prince might use to reach these markets? 2 Because sales of Prince Sports in tennis-related products depends heavily on growth of the tennis industry, what marketing activities might it use in the United States to promote tennis playing? 3 What promotional activities might Prince use to reach (a) recreational players and (b) junior players? 4 What might Prince do to gain distribution and sales in (a) mass merchandisers like Target and Walmart and (b) specialty tennis shops? 5 In reaching global markets outside the United States (a) what are some criteria that Prince should use to select countries in which to market aggres- sively, (b) what three or four countries meet these criteria best, and (c) what are some marketing ac- tions Prince might use to reach these markets