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Running Press launched the Miniature Editions line of books in 1 9 9 3 . Today it has sold over 2 0 million copies. They

Running Press launched the Miniature Editions line of books in

1993 .

Today it has sold over

20

million copies. They most likely used a

(

)________

Blank strategy.

Multiple Choice

overall cost leadership

focus

combination

differentiation

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