Someone referred to something in a meeting I attended as "imperfect information." I recognized the term. I think I might have heard it in one of my marketing classes a few years ago. Do you know what imperfect information is

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A

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$$Imperfect information is any unknown information that would impact a buyer's decision.

b

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$$Imperfect information is any unknown information that a buyer would ask during prospecting.

c

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$$Imperfect information is any unknown information known about a buyer or prospect before any sort of outreach.