Question
Sometimes advertisement is adapted to fit with different cultures. choose a product that is currently marketed in 2 different countries. Who is (are) the target
Sometimes advertisement is adapted to fit with different cultures. choose a product that is currently marketed in 2 different countries. Who is (are) the target market(s) of the ads? If there is room for improvement, what is your suggestion to improve?
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International Marketing & Export Management
Authors: Gerald Albaum, Edwin Duerr
7th edition
273743880, 978-8131791189, 8131791181, 978-0273743880
