Question
Southwest CEO Gary Kelly has asked you to advise him on what policies, procedures, and operating practices at Southwest are working particularly well and what
Southwest CEO Gary Kelly has asked you to advise him on what policies, procedures, and operating practices at Southwest are working particularly well and what changes might be needed to improve Southwests performance in 2020 and beyond. Please present Mr. Kelly with a report detailing the things that Southwest does right, what actions should be taken to protect the company from the impact of COVID-19 on the airline industry, and your recommendations to further improve Southwests performance prospects post COVID-19.
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Principles of Finance
Authors: Scott Besley, Eugene F. Brigham
6th edition
9781305178045, 1285429648, 1305178041, 978-1285429649
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