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Strategic management is a continuous process that prepares an organization to go forward while facilitating long-term sustainability in competitive markets. This process consists of mainly
Strategic management is a continuous process that prepares an organization to go forward while facilitating long-term sustainability in competitive markets. This process consists of mainly three phases. Discuss those phases, highlighting how they facilitate the long-term sustainability of the organization.
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The strategicmanagement process consists of three stages strategy formulation strategy implementation and strategy evaluation Strategy Stages Strategy formulation is that the process of building the o...Get Instant Access to Expert-Tailored Solutions
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Marketing management
Authors: Philip Kotler, Kevin Lane Keller
14th Edition
9780273753360, 132102927, 273753363, 978-0132102926
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