Take a shot at analyzing your company, its customers and their value/jobs to be done.

 

 What is your company's customers' jobs to be done?

 

 here the focus changes, depending on whether you are a business to consumer or business to business company - the value prop changes accordingly - READ BELOW CAREFULLY!

 

• If you are a business to consumer company - Define and identify the specific value sought by customer - use the value pyramid. Visualize and post.
• If you are a business to business company that tailors to businesses, then define and identify the value sought by businesses using the Anderson article. Use the table in the article as a basis for your post.

 

Please visualize your company's business model - like examples in the book - post it on the discussion board - WHAT areas are strong, which are not?

 

 Do they have a good business model? Strategy? See Braun article.