The Budget component must be constructed for a Marketing Strategy for the Model X (Tesla automobile).

However, I'm having trouble coming up with a break-even analysis. Please provide an analisys that could be use for this section of the project.

 

Example of one Budget Analisys from Book (I am expecting something similast, but for Model X):

Chill Beverage has set a first-year retail sales goal of $50 million with a projected average retail price of $1.89 per unit for a total of 26,455,026 units sold. With an average wholesale price of 95 cents per unit, this provides revenues of $25.1 million. Chill Beverage expects to break even during the final quarter of the first year. A break-even analysis assumes per-unit wholesale revenue of 95 cents per unit, a variable cost per unit of 22 cents, and estimated first-year fixed costs of $12,500,000. Based on these assumptions, the break-even calculation is: 

 

Note: I should do something similar, but with a Model X (Tesla Car).