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The client brief or briefing is: A. a short tour of the client's brand headquarters to get the team involved B. a written and/or oral
The client brief or briefing is:
A. a short tour of the client's brand headquarters to get the team involved
B. a written and/or oral presentation of the brand problem(s) by the client
C. a presentation by the advertising/marketing team to brief the client
D. not presented if the advertising/marketing team is intuitive
i choose A, it is wrong.
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