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The company is Dunkin Donuts. What was the full impact of the use of Digital or Social Media? Item 1: Was the change

The company is Dunkin Donuts. 

 What was the full impact of the use of Digital or Social Media?
Item 1: Was the change created by the use of digital or social media positive or negative (or both) in your opinion?
Item 2: How successful was the company in accomplishing the objective? Support your answer.
Item 3: List one thing the company could have done better to accomplish their objective

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Item 1 Impact of the use of digital or social media The overall impact of Dunkin Donuts use of digital and social media has been positive The company has been able to successfully use these platforms ... blur-text-image

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