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The goal of advertising is to A. increase the standardization of the industry. B. reduce the price elasticity of demand for the firm's product. C.

The goal of advertising is to

A.

increase the standardization of the industry.

B.

reduce the price elasticity of demand for the firm's product.

C.

encourage firms to enter into the industry.

D.

increase the price elasticity of demand for the firm's product.

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