Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

The Santa Fe Cookie Factory is considering an expansion of its retail pion cookie business to other cities. The firm's owners lack the funds needed

The Santa Fe Cookie Factory is considering an expansion of its retail pion cookie business to other cities. The firm's owners lack the funds needed to undertake the expansion on their own. They are considering a franchise arrangement for the new outlets. The company incurs variable costs of $6 for each pound of cookies sold. The fixed costs of operating a typical retail outlet are estimated to be $300,000 per year. The demand function facing each retail outlet is estimated to be = $0 0.001Q Where P is the price per pound of cookies and Q is the number of pounds of cookies sold. (a) What price, output, total revenue, total cost, and total profit level will each profit- maximizing franchise experience? (b) Assuming that the parent company charges each franchise a fee equal to 5 percent of total revenues, recompute the values in part (a) above. (c) The Santa Fe Cookie Factory is considering aUnder this arrangement each franchisee would pay the parent company $25,000 plus 1 percent of total revenues. Recompute the values in part (a) above. (d) What franchise fee arrangement do you recommend that the Santa Fe Cookie Factory adopt? What are the advantages and disadvantages of each plan combined fixed/variable franchise structure

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

International Economics Theory and Policy

Authors: Paul R. Krugman, Maurice Obstfeld, Marc J. Melitz

9th Edition

978-0132146654, 0132146657, 9780273754091, 978-0273754206

More Books