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Use outside resources ( Make sure you cite them ) to perform an Internal Analysis to discover the strengths and weaknesses of Starbucks: Core Competencies
Use outside resources ( Make sure you cite them ) to perform an Internal Analysis to discover the strengths and weaknesses of Starbucks:
- Core Competencies - identify 2 to 3 competencies; include a lacking core competency if you discover one.
- Evaluate the Value Chain - where is there strength in the value chain and where can the chain be improved.
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Management Fundamentals
Authors: Robert N. Lussier
3rd Edition
0324226063, 978-0324226065
