Question
Video Case 15 Case Study- The Mall of America- America's biggest Mall knows the secret to successful retailing. Q1- What is the key to success
Video Case 15 Case Study- The Mall of America- America's biggest Mall knows the secret to successful retailing.
Q1- What is the key to success at the Mall of America?
Q2- What trends contributed to the idea for the Mall of America? How did it get Started?
Q3- What challenges does Mall of America faces as it strives to continue its success?
Q4- What specific actions has the Mall of America takes to address each of above challenge?
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Business research methods
Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff
8th Edition
978-032432062, 0324320620, 1439080674, 978-1439080672
