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What are some of the steps that you would take in the marketing research process to gather the information that you need to make an

What are some of the steps that you would take in the marketing research process to gather the information that you need to make an informed decision about this product line and its viability for the company?

Are there other segments that might be more lucrative?

Outline the marketing researchsteps that you would take to better understand the problem and the opportunities?

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