Question
What is the role of analytics in the understanding of variability (marketing)? You can use TED Talk of Malcom Gladwell as a guide who addressed
What is the role of analytics in the understanding of variability (marketing)?
You can use TED Talk of Malcom Gladwell as a guide who addressed how Mr.Howard Moskowitz revolutionized the idea of understanding of variability instead of searching for universals.
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Marketing The Core
Authors: Roger A. Kerin, Steven W. Hartley, William Rudelius
5th edition
9780077517083, 78028922, 77517083, 978-0078028922
