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Which AIDA attention-getter is the best opening for your sales message? a. Do you shop in supermarkets? Do you think supermarket shopping is convenient? Think

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Which AIDA attention-getter is the best opening for your sales message? a. Do you shop in supermarkets? Do you think supermarket shopping is convenient? Think again! There is a better alternative now leading you to tastier food! b. Everybody loves fresh, tasty fruit and veggies! Remember, your mother said it's good for you! Get all your spinach, carrots, kale, apples, pears, and cherries from a local farm for less than what they cost in the supermarket. c. Have you had it with tasteless supermarket greens? Are you concerned about chemicals you might be feeding your family? Or perhaps you are troubled by the carbon imprint of food that has a. Revel in knowing that while nourishing your body, you are also aiding our Mother Earth. Taste the crunch of farm-fresh fritit and vegetables and say goodbye to bland supermarket produce forever! b. Now you can be good to yourself and do good for the envirotiment: How, you ask? Become a member of Fair \& Fresh Farming and stait ordering seasonal fruit and vegetables from the small loeal farm to your table. Best of all: pay only a little more than conventional supermarket food prices. oc. It goes without saying that shorter travel also means gaving time sind resources. Why burn gasoline by going to the supermarket where you will jostle with a crowd in the aisles, when your produce is just a click away? Which of these benefits are most effective in describing additional selling points and generating interest? a. Discover great tasting fruit and vegetables, far superior to conventional supermarket produce. - Be good to yourself. Enjoy food that is 100 percent herbicide and pesticide free. - Avoid lengthy shopping trips, traffic snarls, crowded parking lots, and packed supermarkets. b. We personally know the farmers who grow our nutritious fruit and vegetables. - Fair \& Fresh is the first farm-to-table supplier in eastern Montana! - We understand our customers' needs: that's why our website is - We personally know the farmers who grow our nutritious and vegetables. - Fair \& Fresh is the first farm-to-table supplier in eastern Montana! - We understand our customers' needs; that's why our websit easy to use. -c. You will receive a weekly or bi-weqkly box of fruit and veggies. - The order will be delivered right to your doorstep. - You can conveniently order online or by calling 1-406-7374282. Which paragraph best reduces resistance and builds desire? a. Call now and receive a second produce box 20 percent off! But hurry, this offer will expire on June 30 ! Also, for a limited time now, our special produce baskets make a terrific Father's Day gift. b. "Ordering from Fair \& Fresh Farming was the best decision I've made in my whole life! Now my family's eating habits have changed forever." -John G., Richey, Montana c. Order now-it's easy: Feed your family with bountiful healthy greens for as little as $25 per box. Online or phone orders received by & p.m. on Sunday will be on your table on Tuesday or Wednesday. For Thursday and Friday delivery, order by 8 p.m. on Tuesday. That's At the close of the sales message, which is the most effective call for action ind offers the best incentive? a. As a member of Fair \& Fresh Farming, you will be part of a select, enviromentally aware group of people who care about what they eat. P.S. Join now and receive 20 percent off! b. Why wait? Visit www.fair-fresh-farming.com and order a box of fresh seasonal produce today! Or call 1-406-737-4282. Start eating wholesome and delicious food from the local farm to your table. P.S. Register as a member by July 15 and receive 20 percent off your first order! 2. Our website is www.fair-fresh-farming.com and you can call us at 1406-737-4282. We don't have a toll-free number to pass on the savings to you and keep our prices low. P.S. Start ordering now! We

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