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Which of the following generic types of competitive strategies is typically the best strategy for a company to employ? Group of answer choices a strategy
Which of the following generic types of competitive strategies is typically the "best" strategy for a company to employ?
Group of answer choices
a strategy that seeks to underprice rivals on comparable products that attract a broad spectrum of buyers
a strategy that seeks to differentiate product offerings from rivals by offering superior attributes that attract a broad spectrum of buyers
a strategy that is well matched to a company's internal situation; underpinned by an appropriate set of resources, knowhow, and competitive capabilities; and difficult for rivals to match
a strategy that concentrates on a narrow buyer segment and outcompetes rivals by offering niche members customized attributes
a strategy that concentrates on valueconscious buyers and outcompetes rivals by offering products at attractive prices
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