why do total revenues $2650??

why total COGS is $2200?

gross margin and where the number came up as $250???

please explain $2650,$2200, $450 ajd $250 came up from!

thank you.

EN ZIMBTN CLV - AN EXAMPLE Let's look in our crystal ball and see what the future holds. As it turns out, Paul is a very knowledgeable cyclist. He does all his own maintenance and already has all the supplemental gear he needs (helmet, shoes, gloves, etc.) that he'll keep from his current bike gear. He also scans all the on-line vendors and uses that information to drive a hard bargain for his purchase. Finally he visited the store 6 times for test rides, and chatted quite a bit with the store's mechanics, resulting in lost service productivity. In the end, he purchased the bike for $2,400, and bought a few small items over the next 3 years, and became close friends with the mechanics! Total Revenues (3 years) Total COGS (3 years) Gross Margin Less Fixed Expenses -Net Profit (Paul) $2650 $2200 $450 $250 $200 EN ZIMBTN CLV - AN EXAMPLE Let's look in our crystal ball and see what the future holds. As it turns out, Paul is a very knowledgeable cyclist. He does all his own maintenance and already has all the supplemental gear he needs (helmet, shoes, gloves, etc.) that he'll keep from his current bike gear. He also scans all the on-line vendors and uses that information to drive a hard bargain for his purchase. Finally he visited the store 6 times for test rides, and chatted quite a bit with the store's mechanics, resulting in lost service productivity. In the end, he purchased the bike for $2,400, and bought a few small items over the next 3 years, and became close friends with the mechanics! Total Revenues (3 years) Total COGS (3 years) Gross Margin Less Fixed Expenses -Net Profit (Paul) $2650 $2200 $450 $250 $200