Question
Write memorandum to the executive team to explain that the internal messaging and external messaging for a new product launch (design and choose a fictional
Write memorandum to the executive team to explain that the internal messaging and external messaging for a new product launch (design and choose a fictional new product) should operate in tandem. Explain why internal communications are just as important as external communications. I need this memorandum by this Thursday, May 28, 2020. Please. Thank you kindly.
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International Marketing & Export Management
Authors: Gerald Albaum, Edwin Duerr
7th edition
273743880, 978-8131791189, 8131791181, 978-0273743880
