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Write up the case : Amazon Delivering the Earth's Biggest Selection on pages 426-428. (Chapter 15). This is due no later than the end
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Write up the case :Amazon Delivering the Earth's Biggest Selection" on pages 426-428. (Chapter 15).
This is due no later than the end of week six. Use the this format /headings structure : Case Summary, Questions (Answer the three in this case), and Feedback-use these headings.
Roger A. Kerin & Steven W. Hartley, Marketing, 15th edition.)
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