You are hired as a Logistics consultant by SWAN XUAN ELECTRO$-$CON Company $($SXEC$)$ in Vietnam, a manufacturer of high$-$quality technological gadgets and devices, to optimize their distribution channels. The SXEC factory is located in Saigon Hi$-$Tech Park, near HCMC$.$ The company is facing challenges in effectively reaching its target markets in Ho Chi Minh City, Da Nang, and Ha Noi, maximizing its sales potential. SWAN XUAN ELECTRO$-$CON Company currently sells its products through traditional retail stores and an online platform but seeks innovative strategies to enhance and expand its distribution channels. Your task is to propose a comprehensive plan to revamp their distribution channels, considering today$$s changing market dynamics and consumer behavior. You will create your own distribution channels to help SXEC improve their business operations by effectively moving their product throughout the length of Vietnam.

Task

$1.$ Conduct a thorough analysis of SWAN XUAN ELECTRO$-$CON Company's current distribution channels mentioned above, identifying strengths, weaknesses, opportunities, and threats $(3\mathrm{.}5$ points$).$

$2.$ Research and propose at least three alternative distribution channel strategies that could potentially benefit SWAN XUAN ELECTRO$-$CON Company. Justify each strategy based on its feasibility, cost$-$effectiveness, and potential impact on market reach and sales $(5$ points$).$

$3.$ Choose one of the proposed strategies and outline a step$-$by$-$step implementation plan. Explain how this strategy aligns with the company's goals and values. Include a map of at least one city and show the area designated for your proposed distribution strategy $(5$ points$).$

$4.$ Develop a contingency plan highlighting potential risks and challenges associated with the chosen strategy. Provide mitigation strategies for these risks $(3\mathrm{.}5$ points$).$