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Your CEO has come to you and asked that you develop a NEW approach to pricing for your product for a specific new distribution outlet

Your CEO has come to you and asked that you develop a NEW approach to pricing for your product for a specific new distribution outlet (Theywon't tell you much, but it will reach a new target market: urban, mid to upper-income, multicultural, 20s-30s). What pricing strategy will you utilize and why?

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