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Your paper includes discussion of a 2005 article by Frederick Lamb, titled Marketing Programs Seek Technology Proficiency. The article was published in Volume 17, Issue

Your paper includes discussion of a 2005 article by Frederick Lamb, titled Marketing Programs Seek Technology Proficiency. The article was published in Volume 17, Issue 2 of American Systems, on pages 18 to 28; you quoted material from page 20. You found this article in the proquest online database. Select the proper reference list citation:

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