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Your task for this exercise is to simply review the PowerPoint and identify which strategies, tactics, and principles from class are being demonstrated on each
Your task for this exercise is to simply review the PowerPoint and identify which strategies, tactics, and principles from class are being demonstrated on each slide. To make this a bit less daunting, and to give you an opportunity to start collaborating with your group members, this is a team assignment.
Download the Slideument Exemplar Starbucks Case
Download the Team Response Template A
So as a group, your task is to:
On your own, review the slideument I've just provided.
Then as a team, discuss with each other what you think was done well on each slide. This could include:
Nature of information eg clear, concise, pithiness
Design features eg color, aesthetics, professionalism
Characteristics of visualizations and tables eg spacing, color; attention focusing attributes
Structure of the narrative
Horizontal and vertical logic
Try to identify strengths for each slide. Also, try to look for different strengths throughout the slideument ie don't simply repeat "brand color" for each slide
As a group, you'll then fill in the Team Response Template by listing the strengths you've identified. Be sure to use the terminology presented in this module.
After recording your responses in the Template document, one member of the group should upload your Team's responses.
To be clear, at this point, you are not being asked to produce your own slideument. The goal for this exercise to help you and your teammates prepare for recreating slideuments of this quality for the case studies that we'll be tackling in the subsequent modules.
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