Critical Thinking Wesaid at the beginning of this chap-ter that firms must focus on providing the consumer

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Critical Thinking Wesaid at the beginning of this chap-ter that firms must focus on providing the consumer with an extraordinary Cx, or customer experience.

What are some suggestions for how the following retailers could provide an extraordinary Cx?

a. A coffee shop

b. A high-end specialty apparel store

c. An automobile dealer

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Marketing Real People Real Choices

ISBN: 9780136810384,9780136810490

11th Edition

Authors: Michael R. Solomon , Greg W. Marshall , Elnora W. Stuart

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Question Posted: Jul 03, 2024 10:04 AM

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Critical Thinking Wesaid at the beginning of this chap-ter that firms must focus on providing the consumer

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Marketing Real People Real Choices

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