Give an example of a service output demand that goes beyond the standard ones of bulk-breaking, spatial
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Give an example of a service output demand that goes beyond the standard ones of bulk-breaking, spatial convenience, waiting/delivery time, assortment/variety, customer service, and information provision.
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Related Book For
Marketing Channels
ISBN: 9780817642891
7th International Edition
Authors: Anne Coughlan , Louis W. Stern , Adel I.El-Ansary
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