Many salespeople, after being introduced to communication style concepts, attempt to categorize each of their customers. They

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Many salespeople, after being introduced to communication style concepts, attempt to categorize each of their customers. They report that their relationships become mutually more enjoyable and productive. Select four people whom you know quite well (supervisor, subordinate, customer, teacher, friend, or members of your sports team). Using the Online Communication Style Assessment at the www.pearsonhighered.com/manning website, assess the communication style of each of these people. Explain how this information can improve your relationship with each of these people.

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Selling Today Partnering To Create Value

ISBN: 9780133543384

13th Global Edition

Authors: Gerald L. Manning, Michael Ahearne, Barry L. Reece

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