How does Airbnbs originally pure peer-to-peer (P2P) platform business model differ from Marriotts traditional pipeline model in

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How does Airbnb’s originally pure peer-to-peer (P2P) platform business model differ from Marriott’s traditional pipeline model in terms of its economics, marketing and distribution, and operations?

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Services Marketing People Technology Strategy

ISBN: 9781944659820

9th Edition

Authors: Jochen Wirtz, Christopher Lovelock

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