3.8 Ethnographic research is a new (and expensive) trend in marketing research. Find an article on ethnographic
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3.8 Ethnographic research is a new (and expensive) trend in marketing research. Find an article on ethnographic research. Read and summarize it. What is your opinion of ethnographic research? Do you think it will be the wave of the future? Explain your reasoning.
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Related Book For 
Marketing
ISBN: 9781305631823
10th Edition
Authors: Harles W.(Charles W. Lamb) Lamb, Joseph F. Hair, Carl McDaniel
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