4.1 Go to http://www.SRIC-bi.com and take the VALS Survey. Report on how marketing researchers use this information.

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4.1 Go to http://www.SRIC-bi.com and take the VALS Survey. Report on how marketing researchers use this information.

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Marketing

ISBN: 9781305631823

10th Edition

Authors: Harles W.(Charles W. Lamb) Lamb, Joseph F. Hair, Carl McDaniel

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