4. Suppose Red Lobster wondered how well its new interior design was received by customers at a...

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4. Suppose Red Lobster wondered how well its new interior design was received by customers at a redecorated restaurant in Columbus, Ohio, and hired you to create a questionnaire.

Write one of each: an open-ended question, a closed-ended question (either dichotomous or multiple choice), and a scaled-response question.

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Marketing

ISBN: 9781305631823

10th Edition

Authors: Harles W.(Charles W. Lamb) Lamb, Joseph F. Hair, Carl McDaniel

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