3. Red Lobsters closest competitor in the seafood-dining business is Joes Crab Shack. Check out their Web

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3. Red Lobster’s closest competitor in the seafood-dining business is Joe’s Crab Shack. Check out their Web site at www.joescrabshack.com and compare it to Red Lobster’s. How does their marketing approach differ? Do you think they’re appealing to the same types of customers?

How does the Web site try to get information from its customers?

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