Consider all the diet products that are currently advertised on television today, including weight-loss supplements, weight-loss programs,

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Consider all the diet products that are currently advertised on television today, including weight-loss supplements, weight-loss programs, and fitness equipment. Do you believe that some of these ads overstate what the product or service can actually do?

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Marketing

ISBN: 9781260305746

5th Edition

Authors: Levy Michael, Grewal Dhruv

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