2. In your small group, find an advertisement or message from a health or social campaign that...

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2. In your small group, find an advertisement or message from a health or social campaign that uses a fear appeal. Using the Extended Parallel Process Model

(EPPM), discuss the components of the message and its overall effectiveness.

Share your example with the rest of the class.

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Persuasive Communication

ISBN: 9781524949693

1st Edition

Authors: Kristie Sigler

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Question Posted: Oct 02, 2024 08:00 AM

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2. In your small group, find an advertisement or message from a health or social campaign that...

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Persuasive Communication

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