5. Former president William J. Clinton, remarks delivered at the Democratic National Convention, September 5, 2012. Transcript reprinted by National Public Radio, http://

www .npr.org/2012/09/05/160643183/transcript-bill-clintons-convention-speech (accessed May 16, 2013).

And I have been honored to work with both Presidents Bush on natural disasters in the aftermath of the South Asian tsunami, Hurricane Katrina, the horrible earthquake in Haiti. Through my foundation, both in America and around the world, I’m working all the time with Democrats, Republicans and independents. Sometimes I couldn’t tell you for the life who I’m working with because we focus on solving problems and seizing opportunities and not fighting all the time. This chapter provided a number of strategies arguers could use to relate their arguments to the orientations of their audiences and to enhance their own credibility. These included the following:

A. Use premises the audience accepts.

B. Use audience values and principles for supporting your reasoning.

C. Cite authorities the audience is likely to respect.

D. Use novel evidence.

E. Keep the audience interested and involved in the argument.

F. Focus on issues the audience is likely to be concerned about.

G . Be aware of possible audience objections and reservations.

H. Appear attractive, and emphasize similarities you share with the audience.

I. Emphasize your own and your source’s experience with the topic.

J. Use unbiased and reluctant testimony.

K. Avoid inconsistency.

L. Craft your narrative so that it has probability and fidelity for your audience.

Examine each of the arguments below in which the speaker or writer adheres to or violates one or more of these strategies. Decide whether the audience would respond more or less favorably to the argument because of what is said. Also, decide which of the strategies the arguer uses or violates.

Some information about the audience is provided.