Assuming superiority. When one culture or gender assumes superiority or when someone is ethnocentric or xenophobic, communication

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• Assuming superiority. When one culture or gender assumes superiority or when someone is ethnocentric or xenophobic, communication problems often occur.

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Communication Principles For A Lifetime

ISBN: 9780136967927

8th Edition

Authors: Steven A. Beebe, Susan J. Beebe

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