2. How might a team that is renovating/rebuilding its venue incorporate the reality that consumer behavior can

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2. How might a team that is renovating/rebuilding its venue incorporate the reality that consumer behavior can change and the fans may want new additions or experiences the team may not currently be considering?

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Principles And Practice Of Sport Management

ISBN: 9781284254303

7th Edition

Authors: Lisa Pike Masteralexis, Mary Hums

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